Albania has welcomed nearly 5 million foreign visitors in the first six months of this year, marking a 34% increase compared to last year. This surge sets a new record and highlights Albania’s growing appeal as a prime tourist destination.

As the peak tourist season continues, private operators are working tirelessly to showcase the best of Albania. Coordinated efforts with local municipalities and public institutions ensure top-notch service quality, aiming to make this summer season unforgettable for every visitor. From pristine beaches to bustling cities, Albania is ready to offer a memorable experience.

Contrary to some reports of empty beaches, tourists are flocking to Albania’s shores, mountains, and urban centers. This influx significantly boosts the local economy, benefiting Albanian families and the national economy alike. Albania is thriving, and the world is taking notice.